Organic Marketing

Content Marketing Services

Content marketing plans and writes articles, guides and page copy around the questions your buyers ask before they buy. It is planned around the people you want to reach and measured on visits, enquiries and sales rather than vanity numbers.

What’s included

  1. A content plan built from search and sales questions
  2. Articles, guides and landing page copy
  3. Briefs based on keyword and competitor research
  4. Editing for clarity, accuracy and tone of voice
  5. Publishing and internal linking
  6. Reporting on traffic, rankings and leads from content

Who it’s for

  • Experts and service businesses

    You know your subject and want content that shows it.

  • B2B and SaaS companies

    Your buyers research before they talk to sales.

  • Founders with no time to write

    You have the ideas but not the hours to turn them into content.

How it works

  1. 01

    Audit

    Review where you stand today: your site or channels, your competitors and your audience.

  2. 02

    Plan

    Agree the priorities, the channels or pages to focus on and what success looks like.

  3. 03

    Launch & Manage

    Do the work on a regular schedule and adjust it as data comes in.

  4. 04

    Report

    Monthly reporting on visibility, traffic and the enquiries or sales it brings.

FAQ

Content Marketing FAQs

How long does Content Marketing take to work?

Organic channels build up over months rather than days. The plan sets out what happens first and when you can expect to see movement, without guaranteeing rankings or follower numbers.

What do you need from me?

Access to the relevant accounts or website, and a little of your time to answer questions about your business and customers.

How is Content Marketing priced?

It is usually a monthly fee based on the scope of work. You get a written quote after the first review.

Talk to me about Content Marketing

Tell me what you're running and where it's stuck. I'll suggest the right starting point, and whether I'm the right person for it.

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