SaaS & AI Case Studies

Work for SaaS & AI businesses. Each case study shows the brief, what I built and the results, with real numbers, baselines and caveats.

4 case studies

• Meta Ads

  2.40x

  Blended ROAS

  CitedEvidence AI · AI SaaS (Research & Content)

  • Meta Ads

  Scaling CitedEvidence AI Acquisition Through Meta Ads

  How campaign optimization improved return on ad spend, protected conversion value, and built a stronger foundation for scalable acquisition.

  100 conversions

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• TikTok Ads

  +56.3%

  ROAS Improvement

  CitedEvidence AI · AI SaaS (Research & Content)

  • TikTok Ads

  Building TikTok Conversion Momentum for CitedEvidence AI

  How platform-native testing increased conversion volume, improved acquisition efficiency, and created stronger signals for future scaling.

  44 conversions

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• Reddit Ads

  85

  Click Page Visits

  Sniffo.ai · AI SaaS (Market Intelligence)

  • Reddit Ads

  Sniffo.ai — Reddit Ads Growth Case Study

  Building community-aligned SaaS awareness while testing the path from website traffic to lower-funnel product actions.

  3 checkout starts

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• LinkedIn Ads

  $0.33

  Avg. CPC

  Sniffo.ai · AI SaaS (Market Intelligence)

  • LinkedIn Ads

  Sniffo.ai — LinkedIn Ads Growth Case Study

  Building an efficient B2B SaaS awareness and acquisition funnel among founders, operators, and growth decision-makers.

  2.30% ctr

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