Paid Ads

Criteo Ads Services

Criteo reaches people across a wide network of websites and apps, with ads that fit the content around them. I set up and run the account around your margins and the results you need, and report on what the spend returns.

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What’s included

  1. Criteo account setup or review, with billing, access and policies checked
  2. Tracking set up so sales or leads are counted, not guessed
  3. Campaign structure built around your products and margins, with placement, audience and publisher targeting
  4. Ad copy and creative made for Criteo, tested in small batches
  5. Budget and bid management, with optimisation every week
  6. Monthly reporting on spend, results and cost per result

Who it’s for

  • Content and publishing brands

    Businesses that grow through articles, guides or video and want more of the right readers.

  • E-commerce and D2C brands

    Brands that want reach and retargeting beyond social media and search.

  • Advertisers ready to scale

    Teams whose main channels are working and who want new audiences.

How it works

  1. 01

    Audit

    Review your Criteo account, tracking and current results, or your goals and products if you are starting fresh.

  2. 02

    Plan

    Set targets, budgets and a campaign structure around your margins and the results you need.

  3. 03

    Launch & Manage

    Build or rebuild the campaigns, then test and optimise them every week.

  4. 04

    Report

    Clear reporting on spend, results and cost per result, with the next steps.

Related services

FAQ

Criteo FAQs

Is ad spend included in the Criteo fee?

No. Ad spend is paid directly to Criteo from your own account. The fee covers setup, management and reporting.

Do I need a Criteo account already?

No. If you don't have one, I set it up with you so the account, billing and data stay in your name. If you do, I start by reviewing what is already running.

How is Criteo management priced?

It depends on the scope: how many campaigns and markets, how much creative is needed and how often you want reports. You get a written quote after the first review, before any work starts.

Talk to me about Criteo

Tell me what you're running and where it's stuck. I'll suggest the right starting point, and whether I'm the right person for it.

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