Paid Ads

Microsoft Copilot Ads Services

Microsoft Copilot Ads places your brand inside the answers people get from Microsoft Copilot, a newer ad channel that is still taking shape. I set up and run the account around your margins and the results you need, and report on what the spend returns.

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What’s included

  1. Microsoft Copilot Ads account setup or review, with billing, access and policies checked
  2. Tracking set up so sales or leads are counted, not guessed
  3. Campaign structure built around your products and margins, with targeting built around the questions your customers ask
  4. Ad copy and creative made for Microsoft Copilot, tested in small batches
  5. Budget and bid management, with optimisation every week
  6. Monthly reporting on spend, results and cost per result

Who it’s for

  • Early adopters

    Brands that want to learn a new channel early, with a small and controlled test budget.

  • Research-heavy purchases

    Products and services people compare and ask questions about before they buy.

  • Teams already running search ads

    You know your search terms and want to see how they carry over to AI answers.

How it works

  1. 01

    Audit

    Review your Microsoft Copilot account, tracking and current results, or your goals and products if you are starting fresh.

  2. 02

    Plan

    Set targets, budgets and a campaign structure around your margins and the results you need.

  3. 03

    Launch & Manage

    Build or rebuild the campaigns, then test and optimise them every week.

  4. 04

    Report

    Clear reporting on spend, results and cost per result, with the next steps.

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FAQ

Microsoft Copilot Ads FAQs

Is ad spend included in the Microsoft Copilot Ads fee?

No. Ad spend is paid directly to Microsoft from your own account. The fee covers setup, management and reporting.

Is Microsoft Copilot Ads open to every advertiser?

Ads on AI platforms are new, and formats and access are still changing by market. I check what is open to your account first and tell you plainly if it is not a fit yet.

How is Microsoft Copilot Ads management priced?

It depends on the scope: how many campaigns and markets, how much creative is needed and how often you want reports. You get a written quote after the first review, before any work starts.

Talk to me about Microsoft Copilot Ads

Tell me what you're running and where it's stuck. I'll suggest the right starting point, and whether I'm the right person for it.

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