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A/B Testing Services
A/B testing runs structured tests on your pages, offers and creative, and reads them with enough data to trust the result. It sits alongside the ad management I run every day, and it is built on your own numbers rather than benchmarks.
What’s included
- A list of test ideas ranked by likely impact and effort
- Tests on landing pages, offers, forms and ad creative
- Sample sizes worked out before a test starts
- Setup in your testing or analytics tools
- A plain-language readout of every test
- A log of past tests so lessons are not lost
Who it’s for
Businesses on several channels
You spend on more than one platform and want one view of what each returns.
Founders and marketing leads
You need a plan you can explain to finance, built on your own data.
In-house teams
Your team runs the day-to-day and wants an outside view of what to change first.
How it works
- 01
Audit
Review your ad accounts, analytics and sales data to see what is happening now.
- 02
Plan
Agree the questions the work has to answer and the data it will use.
- 03
Launch & Manage
Do the work, check it with you and adjust it as results come in.
- 04
Report
A clear write-up of what was done, what it showed and what to do next.
Related services
- Tracking & Analytics GA4, Google Tag Manager, server-side tracking and Conversions API setup or repair.
- Landing Page & CRO Landing page builds and conversion-rate work for the traffic you already pay for.
- Performance Marketing Strategy Channel mix, budgets and targets set from your unit economics.
- Attribution & Reporting Dashboards Looker Studio dashboards and attribution that show what each channel returns.
- Full-Funnel Marketing Audit A review of every channel, the tracking and the funnel, with a prioritised fix list.
A/B Testing FAQs
What do you need from me to start A/B Testing?
Can A/B Testing be a one-off project?
How is A/B Testing priced?
Talk to me about A/B Testing
Tell me what you're running and where it's stuck. I'll suggest the right starting point, and whether I'm the right person for it.