Performance Marketing Strategy Services

What’s included

1. A review of your current channels, spend and results
2. Targets set from your margins, average order value and lifetime value
3. The channel mix and the role each channel plays
4. A budget split by channel, with rules for moving money
5. A testing plan for the first few months
6. A written strategy your team or agency can follow

Who it’s for

• Businesses on several channels

  You spend on more than one platform and want one view of what each returns.

• Founders and marketing leads

  You need a plan you can explain to finance, built on your own data.

• In-house teams

  Your team runs the day-to-day and wants an outside view of what to change first.

How it works

1. 01

   Audit

   Review your ad accounts, analytics and sales data to see what is happening now.

2. 02

   Plan

   Agree the questions the work has to answer and the data it will use.

3. 03

   Launch & Manage

   Do the work, check it with you and adjust it as results come in.

4. 04

   Report

   A clear write-up of what was done, what it showed and what to do next.

Related services

• Tracking & Analytics →GA4, Google Tag Manager, server-side tracking and Conversions API setup or repair.
• Landing Page & CRO →Landing page builds and conversion-rate work for the traffic you already pay for.
• Attribution & Reporting Dashboards →Looker Studio dashboards and attribution that show what each channel returns.
• A/B Testing →Structured tests on pages, offers and creative, read with enough data to trust.
• Full-Funnel Marketing Audit →A review of every channel, the tracking and the funnel, with a prioritised fix list.