LinkedIn Ads Management
LinkedIn Ads Management for B2B
I manage LinkedIn Ads for B2B companies that need to reach a specific job title, industry or company size and turn that reach into qualified pipeline. It suits long sales cycles, where one wrong lead costs more than a missed one.
40+
Client accounts managed
$12K+
Monthly ad spend managed
3.5+
Years agency-side PPC
Who this is for
- You sell to a specific job title, industry or company size that LinkedIn can target precisely.
- Your sales cycle is long enough that lead quality matters more than lead volume.
- You have tried LinkedIn Ads before and the cost per lead felt out of control.
- You need lead generation that plugs into your existing CRM or sales process.
What’s included
- Audience research and targeting built around job title, seniority, industry and company size.
- Campaign structure across Sponsored Content, Message Ads and lead generation forms.
- Ad copy and creative built for a professional, decision-maker audience.
- Lead form and landing page alignment to reduce drop-off.
- Conversion tracking connected to your CRM or lead pipeline.
- Ongoing exclusion of underperforming audiences and placements.
- Monthly reporting on cost per lead, lead quality signals and pipeline impact.
How I work
- 01
Audit
Review the current account, tracking, creative and conversion path to see what is actually happening.
- 02
Strategy
Plan around your budget, audience, margins and sales cycle.
- 03
Launch
Set up campaigns, tracking and creative, then launch with a written testing plan.
- 04
Optimize & Report
Test, move budget toward what works, and report on CPA, ROAS and revenue.
Related
Want a second opinion on your account?
Send me what you're running and where it's stuck. I'll tell you what I'd fix first, and whether I'm the right person to do it.