Social Media Management for Businesses
Social media that answers to revenue, not vanity metrics.
Your business probably has social profiles. The question is whether they bring in customers. I manage social media for businesses the same way I manage ad accounts: with a goal, a plan and numbers that show what is working.
That means content built around what your customers ask before they buy, quick replies to every enquiry, and paid budget behind the posts that already convert. It works for D2C brands, clinics, real estate, education, restaurants and B2B service firms across India and abroad.
40+
Client accounts managed
$12K+
Monthly ad spend managed
3.5+
Years agency-side PPC
The problem with how most businesses use social media
Most business accounts post when someone remembers. A festival greeting, a product photo, a team picture. There is no thread connecting the posts, and no link between what gets posted and what the sales team hears from customers.
When results are flat, the usual fix is to post more. More posts with the same lack of direction just means more work for the same outcome. Meanwhile DMs sit unanswered for two days, and the customer has already called a competitor.
A business account needs three things: content that handles real buying questions, fast and helpful replies, and a way to put money behind what works. Without all three, social media stays a cost centre.
What's included
Everything that comes with social media management for businesses.
- 01
Business goal mapping
We agree on what social should deliver: enquiries, store visits, bookings, sales or hires. Every content decision ties back to it.
- 02
Content pillars
Four or five themes built from customer questions, objections, proof and offers, so posts are never random.
- 03
Monthly content calendar
Posts, carousels, reels and stories planned a month ahead and shared for approval before anything goes live.
- 04
Design and copywriting
On-brand graphics and captions written for scrolling, with a clear next step in every post that needs one.
- 05
Enquiry handling
Comments and DMs answered within agreed hours, with leads passed to your team on WhatsApp or email.
- 06
Reviews and reputation
Customer reviews and testimonials turned into proof content, and negative comments handled calmly and fast.
- 07
Paid boosting
Top posts promoted to local or lookalike audiences with spend caps, on plans that include paid boost management.
- 08
Lead and sales reporting
A monthly report on reach, engagement, enquiries and cost per enquiry, not only follower count.
How it works
The same steps every month, so you always know what happens next.
- 01
Business audit
Review your profiles, competitors, customer questions and any past ad data to see where social can help most.
- 02
Goal and platform plan
Pick the two or three platforms your buyers use and set the numbers we will track each month.
- 03
Content production
Build the calendar, write captions, design creatives and edit reels from your photos and clips.
- 04
Publish and respond
Post on schedule and handle comments and DMs so every enquiry gets a quick answer.
- 05
Boost and review
Promote proven posts, track enquiries and adjust next month based on what brought in business.
Organic posts first, paid boost second
Boosting a post from the app with the default settings is one of the fastest ways to waste money on social media. It optimises for cheap likes from people who will never buy.
I treat organic posts as tests. A post that earns saves, shares and enquiries without any spend has proven its message. That post then gets a proper campaign with the right objective, a defined audience and a daily cap.
How paid boosting is run
- Boost objectives set for messages, calls or leads, not likes.
- Local radius targeting for shops, clinics and service areas.
- Retargeting people who engaged with your profile or visited your site.
- Pixel and Conversions API checks so results are measured properly.
Paid boost management is included on the Growth and Premium packages. Ad spend is paid directly to the platform.
Businesses packages
Starter, Growth and Premium. Prices are shown in USD and INR.
Prices in USD.
Starter
For businesses and creators getting consistent on one or two platforms
Management fee: starting at
$199/month
India: ₹14,999/month
- Posts per month
- 12
- Reels / short videos per month
- 4
- Stories
- 8 per month
- Platforms included
- 2 platforms
- Community management
- Comments and DMs, weekdays
- Reporting
- Monthly
- Paid boost management
- No
- Social media audit and strategy
- Monthly content calendar for approval
- Captions, graphics and reel editing
- Scheduling at your audience's active times
- Profile and bio optimisation
- Recommended
Growth
For brands ready to grow reach and turn followers into enquiries
Management fee: starting at
$399/month
India: ₹29,999/month
- Posts per month
- 20
- Reels / short videos per month
- 8
- Stories
- 16 per month
- Platforms included
- 3 platforms
- Community management
- Comments and DMs, daily
- Reporting
- Fortnightly
- Paid boost management
- Yes
- Everything in Starter
- Carousels and stories with polls and links
- Paid boosting of top posts (ad spend separate)
- Meta Pixel and UTM tracking checks
- Lead hand off to WhatsApp or email
- Monthly strategy call
Premium
For brands and personal brands that want full coverage across platforms
Management fee: starting at
$799/month
India: ₹59,999/month
- Posts per month
- 30
- Reels / short videos per month
- 12
- Stories
- Daily
- Platforms included
- Up to 5 platforms
- Community management
- Daily, including weekends
- Reporting
- Weekly
- Paid boost management
- Yes
- Everything in Growth
- Up to 5 platforms, including LinkedIn and YouTube
- Full funnel paid social with retargeting
- Influencer and collab post coordination
- Review and reputation management
- Weekly check in and priority WhatsApp support
Ad spend for paid boosting is paid directly to the platforms and is not included in the management fee. Final scope is confirmed after the audit.